Westminster, a K-12 private school in Atlanta, became one of my largest clients (both recruiting and fund-raising).

For the school's office of institutional advancement, Upland created:

Three capital campaign main videos for a $100-million "Teaching for Tomorrow" campaign →
Twenty 1-minute teacher vignettes
for the capital campaign
Seven appeal videos for the school's seasonal appeals for gifts to the Westminster Fund

In addition, for the school's office of admissions, Upland created a portfolio of 18 recruiting videos.

This video for the campaign was shown at a gala banquet for potential large donors marking the 2006 start of the the quiet phase of the campaign. It opens with a sequence intended to grab the attention of attendees engaged in conversation at the banquet, then weaves interviews with teachers together with moments from daily life at the school, and concludes with a few words from the school's president setting the stage for the purpose of the campaign. Completed in 2006. (Reuses some footage originally shot for admissions videos earlier that year.)

This is one of the three main Upland videos for Westminster's capital campaign:

Teaching For Tomorrow (Quiet Phase of Capital Campaign) ↑
Teaching For Tomorrow: The Capital Campaign
Teacher Vignettes Series Preview

2006

All images © David Truog